According to a recent article in the New York Times, devices for self-massage have become more common as the recession has made professional rubdowns look prohibitively expensive. According to the American Massage Therapy Association, the average price of a massage is $63 an hour.
While it’s hard to say how many people do self-massage, many athletes swear by it, and a growing range of products are available in stores and online. A foam roller, which costs about $25, is just one of a family of products that can relieve tight muscles. Also very useful to cyclists, who tend to suffer from tight calves, is the Stick.
Here are some examples of how to use the foam rollers (there are at least 15 good videos on YouTube – these are just a few):
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